"...Your brain "triangulates" your position on the golf course every time you attempt a golf shot, no matter where you are on the golf course.
The three points the brain references is:
1) You -- in relation to the ball and your target.
2) The Ball -- in relation to your body and the target.
3) The Target -- in relation to the ball and your body.
Your eyesight and your ability to use your eyesight to see and calculate this triangle can greatly affect your body's ability to swing the club to your target. Your brain receives this calculation, or envisioned image, as a photo. Your brain consistently uses this photo to determine how your body should move, or better yet, react to where you how you have placed your body in an "aim" position. You have already told your brain, "Hit the ball to the target." If your brain calculates you are aimed 45 degrees right of your target, the brain will tell the body to compensate for where you have aimed your body. Unless you have super powers, it is difficult, at best, to hit a shot to a target consistently with out aiming properly."
This is a very well written article highlighting the importance of what this product is trying to address.
SwingLogic EFX-1 provides a visually aesthetic reference capable of imprinting long term visual-to-body patterns for lasting improvement without an aid.
Most will accomplish better alignment within 3-4 rounds and move on to improving other aspects of their game.
Many use this product out to the side of the ball similar to alignment sticks:
This is a training tool and USGA non conforming due to rule:
Appendix IV: __________________________________________________________________ 1. Tees (Rule 11) A tee is a device designed to raise the ball off the ground. A tee must not:
be longer than 4 inches (101.6 mm); ***be designed or manufactured in such a way that it could indicate line of play*** unduly influence the movement of the ball; or otherwise assist the player in making a stroke or in his play. ___________________________________________________________________